Understanding How Cigarette Direct Mail Marketing Influences Smoking Behaviors Among High and Low Socioeconomic Status Young Adult Smokers
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|ClinicalTrials.gov Identifier: NCT02974582|
Recruitment Status : Recruiting
First Posted : November 28, 2016
Last Update Posted : December 14, 2018
Smoking is a major public health problem in the U.S. Almost a half a million Americans die from it in a year. One thing that contributes to why people smoke is the marketing of cigarettes. Cigarette direct mail marketing usually targets young smokers of lower socioeconomic status. Researchers want to find out more about how this kind of marketing influences smoking behavior in young people from different socioeconomic levels.
To study the effects of cigarette direct mail marketing on beliefs, responses, and arousal. To study how these things may differ among young adult smokers of high and low socioeconomic status.
Healthy adults ages 18 to 29 who smoke.
Participants will have 1 visit.
Participants will be asked questions about their health and recent smoking.
A nurse will check their vital signs.
Participants will have a simple eye exam.
They will give blood and urine samples.
Participants will be connected to equipment. This will collect data while they look at pictures.
Then they will have a 10-minute break. A nurse will observe them during the break.
Participants will have their breath analyzed.
Participants will answer questions. The topics will include:
Exposure to pro-smoking and anti-smoking messages
History of drug and alcohol use
|Condition or disease|
|Study Type :||Observational|
|Estimated Enrollment :||530 participants|
|Official Title:||Understanding How Cigarette Direct Mail Marketing Influences Smoking Behaviors Among High and Low Socioeconomic Status Young Adult Smokers|
|Actual Study Start Date :||November 30, 2017|
|Estimated Primary Completion Date :||October 6, 2021|
|Estimated Study Completion Date :||October 6, 2021|
- Perceived persuasiveness of advertisement [ Time Frame: During the study ]Participants rate the persuasiveness of each tobacco advertisement seen during the experiment
- Event-related potentials, visual attention, affective reponses [ Time Frame: during the study ]Measures are being passively captured throughout the experiment as participants are going through the images of advertisement and references
To learn more about this study, you or your doctor may contact the study research staff using the contact information provided by the sponsor.
Please refer to this study by its ClinicalTrials.gov identifier (NCT number): NCT02974582
|Contact: Tsz (Kelvin) C Choi, Ph.D.||(301) email@example.com|
|United States, Maryland|
|National Institutes of Health Clinical Center||Recruiting|
|Bethesda, Maryland, United States, 20892|
|Contact: For more information at the NIH Clinical Center contact Office of Patient Recruitment (OPR) 800-411-1222 ext TTY8664111010 firstname.lastname@example.org|
|Principal Investigator:||Tsz (Kelvin) C Choi, Ph.D.||National Institute on Minority Health and Health Disparities (NIMHD)|