Community Based Intervention and Evaluation of the Impact of Social Marketing of a Diarrhea Management Pack
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ClinicalTrials.gov Identifier: NCT00942812 |
Recruitment Status :
Completed
First Posted : July 21, 2009
Last Update Posted : August 10, 2011
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Diarrhoeal diseases are still the major paediatric health concern worldwide, contributing for 2.5 million annual deaths in children. Although the treatment of diarrhoeal illness as per the World Health Organization (WHO) guidelines brings about a considerable decline in the burden of the disease but there is still a lot to be done for this issue. Zinc supplementation along with Oral Rehydration Solution (ORS) has emerged as a potent approach to treat diarrhoea. It is believed that the children having zinc deficiency are at high risk of developing infectious diseases which eventually lead to a high burden of mortality.
In order to prevent and effectively manage diarrheal episodes, it is important that water purification tablets, zinc and oral rehydration salt is always available in each household. Though, these products are easily available in the market separately, but are rarely available together in any household. If these products are made available in a single packet, it is likely to be an effective strategy in combating diarrheal diseases in the community.
Condition or disease | Intervention/treatment | Phase |
---|---|---|
Diarrhea | Other: Diarrhea Pack Other: ORS | Phase 4 |
Study Type : | Interventional (Clinical Trial) |
Actual Enrollment : | 7200 participants |
Allocation: | Randomized |
Intervention Model: | Single Group Assignment |
Masking: | None (Open Label) |
Primary Purpose: | Treatment |
Official Title: | A Community Based Intervention and Evaluation of the Impact of Social Marketing of a Diarrhea Management Pack(Comprising of Low Osmolality ORS, Zinc Tablets, Water Purification Tablets and Pictorial Chart) on Childhood Diarrhea. |
Study Start Date : | July 2009 |
Actual Primary Completion Date : | June 2010 |
Actual Study Completion Date : | September 2010 |
Arm | Intervention/treatment |
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Experimental: Intervention
A diarrhea Pack comprising of low osmolality ORS, Zinc, water purification sachets and pictorial chart.
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Other: Diarrhea Pack
Low osmolality ORS, Zinc tablets, water purification tablets and pictorial chart |
Control
Standard Care through National LHW (Lady Health Workers)program
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Other: ORS
ORS has been supplied to diarrheal cases as standard care through the LHW program at community level |
- Reduction in Diarrhea related morbidity [ Time Frame: 1 year ]

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Ages Eligible for Study: | 2 Months to 59 Months (Child) |
Sexes Eligible for Study: | All |
Accepts Healthy Volunteers: | No |
Inclusion Criteria:
- Children under 5 years of age suffering from diarrhea residing in study area and having consent to participate
Exclusion Criteria:
- Failure to provide consent or children having debilitating illness or requiring emergency hospital care.

To learn more about this study, you or your doctor may contact the study research staff using the contact information provided by the sponsor.
Please refer to this study by its ClinicalTrials.gov identifier (NCT number): NCT00942812
Pakistan | |
AKU Project Office | |
Khairpur, Sind, Pakistan |
Responsible Party: | Dr. Zulfiqar A Bhutta, Aga Khan University |
ClinicalTrials.gov Identifier: | NCT00942812 |
Other Study ID Numbers: |
1235-Ped/ERC-09 |
First Posted: | July 21, 2009 Key Record Dates |
Last Update Posted: | August 10, 2011 |
Last Verified: | July 2009 |
Children Recovery Diarrhea Pack Social Marketing |
Diarrhea Signs and Symptoms, Digestive |